Reuben Yonatan

Reuben Yonatan

  • Founder & CEO

Reuben is the founder and CEO of GetCRM. As an entrepreneur and tech enthusiast, Reuben brings a wealth of hands-on telecom and cloud computing experience, backed by a 10-year track record in strategically shaping operational functionality in all his ventures.

With an extensive background in cloud communication technologies, and building industry leading internet companies, Reuben steers GetCRM towards his vision to become the #1 resource for CRM trends and insights, by overseeing all day to day operations including editorials, content brainstorming, lead generating, as well as managing marketing campaigns with advertisers.

Having been featured in dozens of interviews, and publications, such as Forbes and FastCompany, Reuben’s writings blend commentary, research, and perspective on cloud computing, digital media, software trends, business strategies, and enterprise solutions.

In his spare time, Reuben is an avid basketball and racquetball player, hiker, and a self-professed web surfer, striving to make the web a better place. Reuben is also a contributor to Huffington Post, Entrepreneur, BusinessInsider, Salesforce, StartupGrind, as well as other popular publications. Follow Reuben on Twitter @ReubenYonatan.

Read some of Reuben's latest articles below:

May 15, 2018

5 Great Things You Can Now Do With HubSpot's Shopify Integration

HubSpot has always billed itself as something of a "one stop shop" for all of your ecommerce and marketing software needs, but a number of recent moves have shown just how far the company is willing to take that idea. At the beginning of May 2018, HubSpot rolled out a number of platform integrations designed to target existing Shopify users everywhere. Not only is the Shopify integration...
May 14, 2018

What is Customer Relationship Management (CRM)?

When dealing with customers, clients or leads, it can be quite difficult to stay on top of all the data your business amasses. Especially in the digital age -- now that organizations have to manage websites, social media channels, and online sales, its hard to wrap your head around the data and stay organized. Well, that's exactly where Customer Relationship Management (CRM) solutions come in. ...
February 10, 2018

56 Sales Statistics You Must Know in 2018 & Beyond

We all know how important sales are. Without sales, your business doesn’t grow, and without growth, your business dies. No matter what industry you’re in, you must account for sales and business development within your organization. Regardless of whether you have a large team or are an army of one, there are best practices and years of data you can draw from to be more efficient and...
January 19, 2018

20 Sales Automation Features Your Inside Sales Team Needs

Modern sales work involves a lot less face time and handshake deals than there used to be. These days, sales work might entail more FaceTime (ha!) or the use of other digital channels to contact prospects, nurture leads, and push deals down the pipeline, all from within an office. This is what’s meant by the term ‘inside sales’. Naturally, sales automation solutions build features to...
January 02, 2018

How to Deal with Office Politics

If you work in an office, you’ve likely had to deal with office politics—they’re unavoidable. Even the most well-run businesses involve some level of politics, no matter how strong the company culture. The nature of corporations, and teams in general, leads to politicking and jockeying for power. Office politics exist for a few reasons: workers have varying levels of power, employees ...
December 11, 2017

The Science Behind Your Doodles

It happens to most of us from time to time. It might be during a business meeting, a conference, or just while chatting on the phone. We doodle, we draw, we unconsciously create a picture that may be completely irrelevant to the task at hand. While many may perceive doodling or drawing as an inane or pointless exercise, author and doodling evangelist Sunni Brown sees sketching as a way to...
November 27, 2017

How to Manage Stress at Work

Over half of working adults and 47% of all Americans are concerned about the amount of stress in their lives, according to the American Psychological Association (APA). Much of this stress comes from our jobs. According to Statistic Brain, “job pressure” is the number one cause of stress in the United States. In fact, many of us are so stressed from work that we end up missing work—the...
November 13, 2017

Does Working More Hours Lead to a Healthier Economy?

Does working more lead to a healthier economy? The United States, for example, has one of the largest economies in the world but still ranks 13th in terms of hours worked per week. According to the Organisation for Economic Co-operation and Development (OECD). One might assume that working more hours would lead to a more productive, prosperous country. However, the data shows that an...
October 30, 2017

8 Types of Clients You Never Want to Work With [Infographic]

Think of a time you’ve been frustrated by a client. Did you just feel a burst of anger? Whether you’re a freelancer or work in a more traditional office setting, you’ve probably had to deal with customers that make your blood boil. Working with know-it-all clients or clients who have unrealistic expectations is common. There’s even a whole website dedicated to it called Clients from...
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